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The Story
Behind
Zen Zen
​One might ask,
why ZEN ZEN?
"Zen Zen" is taken from my name Zi En, which sounds like Zen when said quickly to represent the personal connection I had to this site. It is also repeated twice to signify how I hope the charms of my work can resonates to people twice through both eyes and mind. Other than that, it is catching, memorable and playful just like my brand's personality!
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Tagline
"Two Times The Charm"
Captivating both eyes and mind, with double the charm twice.
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Our Mascot
"Star Man"
Meet Star Man, the lucky charm of our brand. Just like how each star has its place in the universe, we believe everyone has a unique path with countless potential. Follow our charming Star Man as he lights the way through our site, guiding you to tools and insights that bring your goals within reach.
Colour Pallete
The primary colours (or values) are black and white as they are my favourite colours.
The secondary colours originated from my Chinese name "黄 & 紫", which means yellow and purple in English, they are also contrast colours in the colour wheel,
kudos to my mother who named me, always jokingly says I'm born to do arts.
Fun Fact
Star Man: "All animated character and launch page logo were drawn frame by frame by our creator, here's her pouring her blood, sweat and tears into her work, ha ha!"
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"I hope you enjoyed your journey through this site and had tons of fun! " -Zi En
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